GENERAL TERMS AND CONDITIONS FOR USE OF SEA GRASS MARKETERS’ MATERIALS
Sea Grass Marketers recognizes the privacy interests of the businesses and consumers on which it collects information and has implemented comprehensive and formal data protection policies which balance privacy expectations with the legitimate business needs of our customers.
The information compiled by Sea Grass Marketers incorporates several data elements for businesses and consumers. The information is acquired from reliable sources and Sea Grass Marketers takes great care through specific quality control procedures to verify and maintain the accuracy of the information.
Sea Grass Marketers uses several security systems and procedures to safeguard the information, ensuring the data is accessed only by authorized individuals for legitimate business needs. Sea Grass Marketers will not transmit or sell the compiled information to third parties without obtaining a written or electronic agreement that defines the rights and responsibilities with respect to the data. Further, Sea Grass Marketers will review our customer’s use of the data to ensure sensitive data is being handled in accordance with required protections, and that this information is not used for deceptive, misleading, distasteful, or suspicious purposes.
Sea Grass Marketers complies with all applicable federal and state laws concerning data privacy, as well as best practices and procedures and guidelines established by industry groups of which the company is a contributing member, including the Direct Marketing Association (DMA). Sea Grass Marketers maintains agreements with its customers containing strict controls on the data as required by the applicable laws and industry standards. The company also encourages its customers that are not members of the DMA or other applicable industry groups to comply with the standards and guidelines established by those groups.
Communication, Access, and Correction
Upon a reasonable request, Sea Grass Marketers will explain to businesses and consumers the nature and types of sources used to compile the data. Sea Grass Marketers maintains procedures by which businesses can request corrections for any incorrect data, as well as request any business or consumer information be suppressed from compiled lists which are marketed to Sea Grass Marketers customers.
Sea Grass Marketers has created this privacy statement in order to demonstrate our firm commitment to privacy. Sea Grass Marketers believes that concern for everyone’s privacy is a basis for sound business practices within direct marketing and other arenas. This statement is intended to apply to all visitors of web sites owned and operated by Sea Grass Marketers Inc.
Collection of Information
Sea Grass Marketers does not collect personally identifiable information about visitors except when visitors specifically provide such information on a voluntary basis. For example, such personally identifiable information may be gathered from the registration process for subscription sites or services and in connection with content submissions, community postings (e.g., chat and bulletin boards), suggestions, and transactional areas. Such information may be used by Sea Grass Marketers for the following purposes: contacting a subscriber regarding account status, changes to the subscriber agreement, special discounts, promotions, products offered and other matters relevant to the underlying service and/or the information collected.
Sea Grass Marketers values opinions and comments from visitors, so we occasionally conduct online surveys. These surveys are entirely optional for all visitors. Most frequently, the information is aggregated and used to make improvements to Sea Grass Marketers web sites and to develop appealing content, features and promotions for visitors. Survey participants are anonymous unless otherwise stated in the survey. Sea Grass Marketers reserves the right to perform statistical analyses of visitor’s behavior and characteristics. In order to measure interest in and use of the various areas of the site and to inform advertisers of such information as well as the number of visitors that have been exposed to or clicked on their advertising banners. Sea Grass Marketers will provide only aggregated data from these analyses to third parties. Also, visitors should be aware that Sea Grass Marketers may sometimes permit third parties to offer subscription and/or registration-based services through an Sea Grass Marketers web site.
Opt Out Policy
Upon a visitor’s request, Sea Grass Marketers will:
1. Allow any visitor to “opt out” of further promotional contacts
2. Use reasonable efforts to allow visitors to update/correct personal information previously submitted which he/she states is erroneous to the extent such activities will not compromise privacy or security interests
3. Initiate reasonable efforts to functionally delete the visitor and his/her personal information from its database. Visitors should be aware that it might be impossible to completely delete erroneous information or a visitor’s personal information without some residual information remaining in its database because of backups and records of deletions.
Sea Grass Marketers is responsible for the security of personal information provided by visitors. Strict measures will be taken to assure against unauthorized access, alteration, or dissemination of personal information.
Disclosure of Information
Sea Grass Marketers may disclose visitor information if requested or required to by law, court order, or government or law enforcement authority. In addition, Sea Grass Marketers may in its sole discretion disclose visitor information if it believes in good faith that disclosure is otherwise necessary or advisable for any reason including without limitation rights or properties of Sea Grass Marketers or any third party.
Sea Grass Marketers reserves the right to change this privacy statement at anytime upon providing notification to visitors. This privacy statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any other person or entity.